Case Studies

Our results speak for themselves.

When we partner with a brand to reveal their most authentic product narrative, it always becomes personal. We obsessively work to execute the perfect methodology to unlock their products’ potential throughout every stage of product innovation. Spend some time browsing to see how we’ve done just that.

Recent Case Studies

A new fragranced household wipe prototype delights consumers and outshines its existing line and competition, making room for a clean sweep for product success.
Through Curion’s research, the client harnessed the power of Gen Z’s spending reach around new snacking products that fill whitespace opportunities to delight the young Zoomer generation.
Consumer-driven innovations forged a new path for the client into premium product placements, with a focus on unique and healthy flavor blends.
A tech-forward and sustainable ingredients hair care company was interested in determining consumer acceptance and assessing emotional characteristics and reactions to fragrances. Curion's insights boosted confidence in fragrance decisions year after year with sustainability in might for this client.
A well-known and trusted sweet confections company is exploring options to manufacture two of their popular hard candy line varieties at a co-manufacturer and wants to confidently ensure that the quality of their products is maintained by testing current sample products against the co-manufacturers sample.
Using the Curion Score™, a Fortune 100 confectionery brand avoided launching an inferior and underperforming product that would have resulted in a loss of millions in revenue if they had been steered by their traditional CLT and OAL approach alone.