Case Studies

Our results speak for themselves.

When we partner with a brand to reveal their most authentic product narrative, it always becomes personal. We obsessively work to execute the perfect methodology to unlock their products’ potential throughout every stage of product innovation. Spend some time browsing to see how we’ve done just that.

Recent Case Studies

A large confectionery company wanted to improve its chocolate. To optimize the product and improve market performance, the client needed to understand how their offering performed compared to other key players. 
A large ice cream company wanted a deeper understanding of the novelty ice cream category. They needed transparency into what drives consumer liking and insight into top products’ competitive advantages.
Curion BluePrint provides non-traditional and deep insights at the front end of innovation to help create a new line of premium oral beauty care products to be sold in specialty beauty stores. The result? A refined and improved “blueprint” for successful product development. ​
Deep product performance insights are revealed through Curion’s QDA® methodology, leading to a winning solution that addressed current deficiencies and outperformed all others.​
Our proprietary six-step process generated unique ideas that filled a 5-year product pipeline, igniting a new energy and inspiring the company and upper management.​
With wine consumption rates down 2% YOY and the hard seltzer market growing fast, Constellation Brands wanted to leverage its Woodbridge Wine brand to make a big splash in the ready-to-drink category. Realizing “wine soda” could marry the desire for novel alternative alcoholic beverages with a tried-and-true product, the company needed insights to turn the concept into a “cheers!” worthy reality.