Food & Beverage Case Studies
A leading healthy snack bar brand was looking to leverage consumer insights to co-create the optimal product with all variables considered from packaging and size to appearance and flavor varietals.
The third largest CPG company in North America was seeking feedback on their new meal kits, designed to be a quick and easy solution for a fresh dinner every night.
The most disruptive protein bar brand in the health food industry wanted to see how their nutrition bars stacked up to their competitors.
Chicago-based food consulting company needed an efficient and agile strategy for testing a new flavor product prior to launch.
Nutritional beverage and supplements brand was developing concepts in-house and wanted to gather feedback from consumers to ensure their innovation is driven by both core subscriber consumers and current nonsubscribers to continue delighting loyalists, as well as attract new consumers to the brand.
The leading producer of refrigerated salsa and dips conducted research with Curion to optimize their existing salsa product. Based on the results, Curion’s recommended changes were made and the client came back to validate their reformulated salsa product with consumers.
Large nutritional supplements and meal replacement brand was looking to reformulate 2 flavor lines and optimize acceptance and purchase interest by removing artificial flavors and sweeteners.
