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Consumer Research: the key ingredient at the forefront of multi-million dollar decisions
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Innovation Heats Up in Quick-Service Restaurant Industry
Article
From reimagining their drive-thru capabilities and leveraging technology to add an additional layer of convenience, to capitalizing on influencer marketing and social media, post-pandemic QSRs are a hot-bed of innovation and opportunity.
New Life for LifeLabs™
Article
As consumers rebuild their “normal” day-to-day lives, companies must reconstruct their understanding of how consumers interact with their products.
10 Iconic Brands Who Successfully Evolved Their Products
Article
We’ve all experienced it. When we detect even the slightest change in our favorite products, it’s easy to feel annoyance or frustration.
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