Where We Test
Your product from every angle.
Where you test matters.
We hear this all the time, and for good reason. Consumers may think, feel, and behave differently based on how and where they experience your product. Interactions in the kitchen could be different from a grocery store, which could be different from a tightly controlled testing facility. We provide a 360° view of how consumers experience products in high-tech research facilities, in the home, and in real life.
Flexible Testing Environments. Confident Decisions.
Curion offers testing in all three types of environments with multiple testing methodologies based on your research objectives, specific product needs or constraints, and the level of control your testing demands. You’ll walk away with a clear picture of your product based on real consumer experiences so you can make decisions with confidence.
In Facility
We own seven testing facilities across the U.S. and U.K. Each is designed and engineered to maximize central location testing (CLT) accuracy through sensory, qualitative, and quantitative methodologies.
In Home
Home use tests (HUTs) show how products fit into consumers’ everyday lives by bringing product testing right into their homes. These personal interactions produce insights that you can’t get anywhere else.
In Market
See how consumers engage with your product in the real world. In Market testing captures how your product’s true story unfolds during critical decision-making moments.
Online
Online testing helps you reach the right consumers at scale, whether you’re validating a concept, comparing product performance, or exploring differences across key audiences. Our rigorous quality controls ensure every response is thoughtful, reliable, and ready to inform confident decisions.
Get a 360° view of your product.
Speak with one of our product research experts to discuss which testing environment and methodologies will create a clear path to product success.