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Curion launches new product benchmarking game-changer: The Curion Score™
Curion launches new product benchmarking game-changer: The Curion Score™ 150 150 thinkdm2
The Curion Score is a single number that holistically captures the performance of the product, which can be compared against a normalized database. The Curion Score is analyzed against products within a category to reveal competitive advantages, gauge market readiness, and empower more comprehensive product understanding. read more

Summit Park Completes Majority Recapitalization of Curion
Summit Park Completes Majority Recapitalization of Curion 150 150 thinkdm2
“Summit Park’s depth of experience, leadership, and overall historical success were a perfect fit to achieve Curion’s goals and grow our platform to a world-class leader in consumer product insights. I look forward to the next chapter of industry disruption partnering with the Summit Park team.” read more

Curion Acquires Ravel to Broaden Its Insight Capabilities
Curion Acquires Ravel to Broaden Its Insight Capabilities 150 150 thinkdm2
Ravel’s experience in durable goods, and stack of quantitative and qualitative methodologies in tandem with Curion’s legacy in product & sensory testing will provide an unmatched insights experience for present and future clients from innovation through product testing. read more

10 Iconic Brands Who Successfully Evolved Their Products
10 Iconic Brands Who Successfully Evolved Their Products 150 150 thinkdm2
We’ve all experienced it. When we detect even the slightest change in our favorite products, it’s easy to feel annoyance or frustration. read more

Keren Novack Named President at Curion
Keren Novack Named President at Curion 150 150 thinkdm2
Keren has been bringing agility and innovation to research throughout her 11-year tenure with Curion. read more

Curion Acquires PVR Research
Curion Acquires PVR Research 150 150 thinkdm2
Curion acquires PVR Research to extend its world class product insights capabilities to expand Curion’s presence into the South. read more

Yuck or Yum? Product Testing with Children
Yuck or Yum? Product Testing with Children 150 150 thinkdm2
Do kids always prefer sweeter products than adults? And are children’s palates really more conservative, or have we ‘trained’ them to like a limited set of flavors (banana, chocolate, vanilla, strawberry) by playing it safe with new launches? And how do you conduct product testing with three-year olds? read more

QRS-Tragon Announces Corporate Name Change to Curion
QRS-Tragon Announces Corporate Name Change to Curion 150 150 thinkdm2
Curion, formerly known as QRS-Tragon, has completed a comprehensive rebranding effort resulting from the merger of Q Research Solutions and Tragon Corporation. read more
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