Case Study

AI Moderation: A Clearer Path to Launch for a Critical Line Extension

AI Moderation: A Clearer Path to Launch for a Critical Line Extension 690 388 Curion Insights

The Challenge With 3 potential line extensions to its dissolvable powder drink, our client needed clarity on which product experience best delivered to concept. A CLT established performance vs current…

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Uncovering Emerging Malodor Needs

Uncovering Emerging Malodor Needs 690 388 Curion Insights

The Challenge A leading personal care brand needed to identify new malodor challenges driven by modern lifestyles. The Solution Intercept captured rich, in-the-moment experiences through real-time video, voice and text…

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GLP-1 is Reshaping Consumption Moments

GLP-1 is Reshaping Consumption Moments 690 388 Curion Insights

The Challenge GLP-1 is changing eating behaviour, but traditional research cannot capture exactly how daily consumption habits are shifting, or where the lost moments go. The Solution Clickscape® tracked realtime…

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Unlocking Unmet Healthy Snacking Demand with Clickscape®

Unlocking Unmet Healthy Snacking Demand with Clickscape® 690 389 Curion Insights

The Challenge People want to snack healthily but fail in real moments. Barriers like availability, trust and habits are poorly understood. The Solution Clickscape® captured in-the-moment snack intentions and availability…

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Reimagining Horse Feed

Reimagining Horse Feed 690 388 Curion Insights

A multi-phase sensory innovation journey to create emotional connections through strategic aroma development in premium pet care. The Challenge Move beyond nutrition to establish emotional differentiation in premium horse feed.…

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Cracking the Can: Uncovering What Drives Pet Food Preference

Cracking the Can: Uncovering What Drives Pet Food Preference 690 388 Curion Insights

The Challenge A leading pet food manufacturer was looking to understand why their brand of wet dog food receives lower ‘Overall Preference’ scores than the competitor, despite scoring well on…

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Fresh Insights Happen in the Driver’s Seat

Fresh Insights Happen in the Driver’s Seat 690 388 Curion Insights

The Challenge A large CPG company was developing an innovative in-car air care system and wanted early experiential feedback to guide key decisions on product design, setup, functionality, value proposition,…

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Insights Lead the Way to Inclusive Packaging and Product Experiences for Vision-Impaired Consumers

Insights Lead the Way to Inclusive Packaging and Product Experiences for Vision-Impaired Consumers 690 388 Curion Insights

What barriers do vision-impaired consumers face, and how should we redesign our packaging to support them? The Challenge A top U.S. alcoholic beverage manufacturer wants to understand the unique challenges…

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Building Trust and Connection with Hispanic Medicare Communities

Building Trust and Connection with Hispanic Medicare Communities 690 388 Curion Insights

How can we become a trusted partner for Hispanic seniors navigating public health insurance? The Challenge A leading healthcare provider wanted to strengthen its relationship with Hispanic seniors as they…

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