Food & Beverage

Quirks Chicago 2026: Five Curion Perspectives on What’s Next in Insights
Quirks Chicago 2026: Five Curion Perspectives on What’s Next in Insights 2560 1707 thinkdm2
Curion shares five perspectives from Quirks Chicago 2026, covering GLP-1 research impacts, AI in market research, packaging innovation, and what’s driving smarter consumer insights decisions. read more

Why Peeps Keep Winning: What a Polarizing Marshmallow Chick Teaches Us About Emotional Branding
Why Peeps Keep Winning: What a Polarizing Marshmallow Chick Teaches Us About Emotional Branding 150 150 thinkdm2
Emotional branding and consumer behavior explain why Peeps remain a cultural staple despite polarizing opinions. Curion’s research of 19,000+ consumer responses reveals how nostalgia and tradition outrank taste in purchase decisions. read more

Past Prime? Not Even Close. Why Brands Are Missing the 50+ Growth Engine
Past Prime? Not Even Close. Why Brands Are Missing the 50+ Growth Engine 150 150 thinkdm2
Nearly half of 50+ aged consumers say they make the final purchase decision in health, beauty, and food for their household, but 93% say the brand message misses its mark. read more

Straight from the Quirk’s Dallas 2026 Show Floor
Straight from the Quirk’s Dallas 2026 Show Floor 150 150 thinkdm2
Curion shares what we heard on the floor at Quirk’s Dallas 2026, from AI and digital twins to the growing demand for speed, clarity, and real human connection in research. read more

Here’s What America’s Largest Natural and Organic Products Event Taught Us
Here’s What America’s Largest Natural and Organic Products Event Taught Us 150 150 thinkdm2
We walked the floor at Natural Products Expo West 2026. Here’s what 70,000 attendees, 4,000+ brands, and three days of insight revealed about where CPG product development is heading. read more

What We Learned at QRCA 2026
What We Learned at QRCA 2026 1024 768 thinkdm2
The Curion team shares key takeaways from QRCA 2026, including insights on AI moderation, acting techniques for moderators, and the future of qualitative research. read more

Structured Thinking in Research for Clarity, Speed, and Impact
Structured Thinking in Research for Clarity, Speed, and Impact 652 677 thinkdm2
Curion and Nestlé applied structured thinking frameworks to sensory research, improving clarity, speed, and strategic impact across the research lifecycle. read more

Comparing Sensory Methods for Product Optimization
Comparing Sensory Methods for Product Optimization 652 677 thinkdm2
Curion and Impossible Foods tested QDA® against choice-based methods for plant-based products, showing when speed, rigor, and consumer input best align. read more

Comparing Curion QDA® and Universal Scale for Meat Snack Profiling
Comparing Curion QDA® and Universal Scale for Meat Snack Profiling 652 677 thinkdm2
A Curion study compares QDA® and Universal Scale in meat snack profiling, revealing shared insights, unique strengths, and implications for product strategy. read more

Is the Allure of the First Bite Still Good to the Last Bite?
Is the Allure of the First Bite Still Good to the Last Bite? 902 603 thinkdm2
Why does the first bite always taste best? Explore the science behind the “first bite phenomenon” and how Curion Score™ helps remove taste test bias in product insights. read more
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